Today, I'm sharing my 10 Commandments for building a winning affiliate program. After 20 years of experience, I've distilled the essentials of affiliate management into these must-do principles that...
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Should Your Affiliate Program be on a Network or In-House?
Trying to decide whether to run your affiliate program on a network or keep it in-house? It’s a HUGE decision that can make or break your program. In this episode, I’ll share the pros and cons of...
Should we Stop Using the Term “Affiliate Manager”?
Managers are for burger joints, not affiliate programs. Seriously, I can’t stand...no, scratch that...I HATE the term "Affiliate Manager." In this episode, I’m sharing why it drives me crazy…and...
Oops! This Affiliate Program Totally Blew It
Running an affiliate program? Most mistakes aren’t fatal…except this one. I recently witnessed a program make a colossal error, and it was painful to watch. In this episode, I’ll break down what...
7 Things Every Affiliate Manager Needs to Know About the Holiday Season
The holiday season is just around the corner, and affiliate managers everywhere are gearing up for the busiest (and potentially most profitable) time of year. For some programs, we’re talking 40%,...
How Great Affiliate Programs Stand Out in the Holiday Clutter
Welcome to the holiday season—the busiest, noisiest time in the affiliate world! Every program out there is cranking up their promotions, their recruiting, their emails…and let’s be real, it can...