Over the years, I’ve found one of the secrets to affiliate program success. It’s right up there with knowing the right people, having great conversions, and copywriting. It’s the F-word…fun, that is. Get your mind out of the gutter. Affiliate programs should be fun. For your affiliates and for you.
A few weeks ago, during Jeff Goins’ recent Tribe Writers launch, I had an interesting discussion with Jeff’s operations manager, Kyle Young. He said to me, “I want this launch to be so fun for our affiliates that they’ll tell everyone about it and beg to promote again.”