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Click Wars – Which Affiliate Should Get Credit?

Click Wars – Which Affiliate Should Get Credit?

I hear affiliates ask all the time, “Do you use first click or last click attribution when assigning sales?” It’s one of the biggest debates in the affiliate marketing world, and quite frankly, it’s been blown WAY out of proportion. In this video, I settle the debate once and for all – using statistics from numerous launches involving thousands of affiliates and millions of dollars in sales.

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