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Using Perceptual Contrast In Affiliate Marketing

Using Perceptual Contrast In Affiliate Marketing

How heavy is a 10 lb. weight?  10 lbs., right?  Well, that depends… if you picked up a short book beforehand, it feels pretty heavy.  But if you just got done deadlifting 250 lbs., 10 lbs. doesn’t feel like much at all. This is called perceptual contrast, and you can use to great effect in your affiliate marketing.  I’ll tell you how in this video.

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How to Handle Hate Mail from Subscribers

How to Handle Hate Mail from Subscribers

I got my first negative iTunes review ever (out of like 500+ for all my podcasts). That got me thinking…how should you handle hate mail, complaints, and those people who appoint themselves as your own personal critic…especially when they are subscribed to your email list for FREE! What about those people who complain when you promote? What’s the best way to handle haters? That’s what today’s episode is all about.

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