Recently Matt and I had a conversation with a friend of ours who was wanting to recruit affiliates for her upcoming virtual summit. As we gave her some suggestions, I realized that, while many recruiting techniques are the same, regardless of whether you’re running a summit or a product launch, there are a few key differences. So Matt asked me to share some of those tips with you.
When we first began running virtual summits, we basically took our playbook for affiliate product launches and applied it to summits.