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Promoting Online Courses with JV Partners (Part 1)

Promoting Online Courses with JV Partners (Part 1)

How can you get the most from launching your online course? Devin Slavin interviewed me for his Online Course Creation Summit and I answered the very question. You won’t be surprised by my answer: Joint Venture (JV) Partners (AKA Affiliates). In this two-part interview, I share the exact strategies we use to find, recruit, and motivate affiliates for our clients and our own products.

Podcast episode about building your business around affiliate marketing

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MYTH: You Have to Hire Someone to Run Your Affiliate Program

MYTH: You Have to Hire Someone to Run Your Affiliate Program

You do NOT need to hire an affiliate manager to run your affiliate program. That is a myth!  Now, don’t get me wrong. There will be a day when it makes sense to hire someone. I mean…that’s exactly what people hire us to do…and they pay us a LOT of money. BUT to start with, you need to do this yourself. You can get MOST of the results with none of the expenditures. Today, I share why you don’t need an affiliate manager and how to run your own program (and WHY you should!).

Podcast episode about building your business around affiliate marketing

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MYTH: Most of Your Sales Will Come from Only a Few Affiliates

MYTH: Most of Your Sales Will Come from Only a Few Affiliates

There is a killer myth that says that most of your sales will come from only a few affiliates. This myth is so pervasive that I have literally heard one of the top names. Someone you all know. One of the top names in the internet marketing space claim this as a statement of FACT from stage. In fact, the exact quote they used is this: “90% of your sales will come from your top 3 to 5 affiliates.” Let me be brutally clear here: This is nothing more than a cop out. An excuse to not work with smaller affiliates. An excuse to go out and get your 3 or 4 best buddies and a few other people and call it a day. Today, I share why this myth is flat out WRONG and how to develop an ARMY of loyal, dedicated affiliates of all sizes.

Podcast episode about building your business around affiliate marketing

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