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There’s a myth that says that having an affiliate program is only for the cool kids with the right connections. Or to get affiliates, you have to burn your list promoting everyone else’s stuff all year just to get your own affiliates. WRONG! When I started my first affiliate program, I knew absolutely NO ONE. In fact, no one on our team did. We weren’t the cool kids. We didn’t have dads who knew the right people. We started with nothing and in 2 years built a $12.6M affiliate program. In today’s episode, I’ll bust these myths and show you how you can find the right affiliates…even if you don’t know anyone in your niche!

Today, I’m kicking off a new, four-part series, “The 4 Killer Myths About Affiliate Programs.” Over the next four episodes, I’ll tackle four of the most pervasive and destructive myths about having your own affiliate program. In today’s episode, I give an overview of the series, share each of the myths in brief, and take a deep dive into the first myth, “I don’t need an affiliate program.”

Nothing will help you grow your business faster than the right affiliate partners. Not Facebook Ads. Not more content. Not even getting on Oprah. It takes the right affiliates to grow fast and attract the right customers. But…HOW do you find the right affiliates? That’s what this episode is all about!