by Matt McWilliams | Jan 21, 2018 | Affiliate Management, Podcast
One question I’ve received quite often is whether or not to pay affiliates on upsells and downsells. I had my own opinion, but I decided to ask some other experts what they thought as well. Today, I share my favorite answer.
by Matt McWilliams | Jan 17, 2018 | Podcast, Product Launches
It’s launch day today for the biggest launch of the year…and I’m not worried a bit. Why? Because of a simple strategy we executed with our top affiliate partners. Today, I share the strategy and how you can COPY it exactly.
by Matt McWilliams | Jan 15, 2018 | Case Studies, Podcast
We’re wrapping up our series on closing affiliate sales with the 10th and final key. This is the one factor that I can’t measure. It’s just something I noticed as I reviewed all the emails. That’s why I call it the “X Factor.” I have no data to share and no tangible takeaway on this one. But what I noticed is that the top converters were more creative in their approach. They seemed to go outside of the box and do things that no one else (even other top converters) were doing.
by Matt McWilliams | Jan 12, 2018 | Case Studies, Email Marketing, Podcast
Can email length really make a difference in your ability to close sales at the end of an affiliate promotion? The research sure says it does. In fact, the top closers’ emails were nearly half the length of the non-converters. Your goal on cart close day is to get them to the sales page or your bonuses page. That is it. It’s certainly not to write a novel. Remember, short and sweet on cart close day. That is key #9 to closing more affiliate sales.
by Matt McWilliams | Jan 10, 2018 | Case Studies, Podcast
Today I am sharing a closing secret that takes some serious hustle, but is VERY effective. Call your prospects. Alex Mandossian did this during Josh Turner’s launch in the spring of 2016. Literally, one of the living legends of online marketing was picking up the phone and calling prospects to sell them on Josh’s course. That is truly legendary. Today, I share WHY this works, WHO to call, and HOW to get them on the phone.
by Matt McWilliams | Jan 8, 2018 | Case Studies, Podcast
One of the simplest ways to close more affiliate sales is to engage people using live chat. It works for three reasons: 1. It stands out, 2. It’s personal, and 3. It’s an “Objection Crusher.” This is an easy way to drastically increase your commissions. So go sign up for Live Chat, install it on your site, set it up to engage people, and be available.