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How to Know if Your Launch Will be Successful

How to Know if Your Launch Will be Successful

You have a product ready. You know it will change people’s lives. The question you ask yourself now is: “Will my launch be successful?” How can you know if your launch will be successful?

Will be product launch be successful?

This is the exact question I get asked frequently. Here’s a recent example from a reader:

Do you have criteria for “what should be in place” to judge whether a launch would be successful or not? (Email list numbers, FB page Likes etc..)

The Guarantee of Success

Humans are intrinsically wired to do things which have a certain guarantee of success. Even climbing Mount Everest, where 1.6% of climbers die trying, has a success rate of 50%. In other words, you are 31 times more likely to reach the summit than die…sounds appealing.

We want to know if we are ready to launch. We want to make sure everything is in order to guarantee success.

You Are Already a Millionaire…Now Start Acting Like It

Have you ever thought of yourself as a millionaire?
One of the biggest things I work on when coaching others is mindset. The biggest obstacle to their success is in their own minds.
When I ask if you’ve ever thought of yourself as a millionaire, I don’t mean in the future. I don’t mean catching a vision of your life one day, although that is important. I mean right now.
Already a Millionaire “You are priceless. Start acting like it.” -@MattMcWilliams2 (Tweet That) | Share this Graphic on Pinterest | Share on Facebook
“You are already a millionaire, it’s time to start acting like it,” I told a client.

The Surprising Truth About the Lies You Tell Yourself

Your negative voices actually have some truth to them.

Those voices that say things like:

“You aren’t as good of a leader as so-and-so.”

“You can’t sell like Joe. He’s the top salesman.”

Those voices are often right. Yes, Mr. Positivity is telling you that those negative voices are often grounded in truth. But they are missing one word. That’s what makes them lies. We’ll get to that shortly.

You aren't who you are called to be yet
You aren’t who you are called to be…YET. (Tweet That) | Share this Graphic on Pinterest | Share on Facebook

My book vs. my voices: The battle within

As I stepped out into the cold night air, foolishly forgetting that I no longer live in the south and wearing only shorts, a T-Shirt, and slippers, a horrifying thought gripped me.

Your book won’t be good enough. You can’t write like a bestselling author. Who are you to think you can write like that?”

Act as If | Act Like Who You Want to Be

What do you really want to be?

What do you really want to do?

What do you really want to have?

Act as if

Those are three powerful questions that you probably rarely ask yourself. More likely you say things like:

“If only I ____.”

“If I could just ____.”

“I’d settle for ____.”

And you sell yourself short. You aim for mediocrity…and that is exactly what you get. But there is always a gnawing deep in your soul to be more, to do more, to have more.