What if your toughest prospects could actually be your most beneficial? It's true! In our recent launch, I was reminded of a maxim from the late, great Zig Ziglar: "The toughies are the teachers."...
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Check out the latest articles and podcast episodes
How To Take Away Buyer Fear
Anytime you promote a product (your own or as an affiliate), you will have to address "buyer fear." The fear that they won't get the value they expect from the purchase they are making. And if you...
The Importance of Pre-Framing Affiliate Offers
Today, I'm going to share a lesson from an egg. Yes, the single best egg I've eaten in my entire life. This egg shows us the importance of pre-framing offers. And in today's episode, I'll share why...
ONE Simple Tweak that Increased Webinar Sales by 34%
Last month, we made one very simple tweak to our webinars that boosted sales by 34%. This single change took less than 15 minutes to make and also resulted in keeping nearly half the attendees on...
Overcoming the FEAR of Selling Affiliate Offers
What holds most people back from selling affiliate offers better? For most people, it's FEAR. Yesterday, I talked about the gender gap in affiliate marketing and how to close it. In it, I share...
The ONE Word That Dramatically Increases Your Affiliate Sales
There is a single word that can make all the difference in your affiliate promotions. I just finished doing some research that I wanted to share with you from a recent promotion and it blew my mind....