What is the single most important metric in affiliate marketing? The answer is three letters…EPC. In this video, I explain what it is, how to calculate it, and why it’s the only metric that matters.

Watch the video above to learn how to determine:

• Your own program’s EPC
• Your EPC after a promotion
• Projected EPC for your own program (even if you have no affiliates)
• Estimated EPC for an upcoming promotion

If you are looking for a program with a high EPC, check out our suggested affiliate programs.

What metrics matter most to you in affiliate promotions?

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