fbpx

The Latest

Check out the latest articles and podcast episodes

How to use Swipe Copy as an Affiliate

How to use Swipe Copy as an Affiliate

Of all the things that we or our clients do in a launch, the most time-consuming task is writing swipe copy. Unfortunately, most affiliates don’t use it properly…usually because no one taught them how to use it. It’s time to fix that.

I typically see affiliates make five mistakes when using swipe copy. I list them all below along with the best practices to fix those mistakes.

read more
How to Create Swipe Copy for Your Affiliates

How to Create Swipe Copy for Your Affiliates

This is a guest post from Mark Sieverkropp. Mark is the head of Business Operations and the Senior JV Director for Matt McWilliams Consulting, Inc. Mark, his wife Lacie, and their two children make their home in Ephrata, Washington..

One of the single most important keys to a successful affiliate launch is great swipe copy. Done right, it’s a powerful tool that will help your affiliates succeed. Yet, I see so many launches get it wrong.

Here are the five mistakes I most often see with affiliate swipe copy. Later I’ll share what to do instead.

read more