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For many online business owners, the key to success is effectively segmenting your email list. But how do you segment to maximize affiliate marketing success? In this video, I share exactly how to segment your email list to best serve your audience while still maximizing profit.
![Huge Takeaways from Jeff Walker’s PLF Live (Flashback Friday) [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/08/Huge-Takeaways-from-Jeff-Walkers-PLF-Live-Flashback-Friday-1.png)
I’ve never shared this before on the podcast…and that’s a shame! Last year, I attended Jeff Walker’s Product Launch Formula (PLF) Live event. Afterward, Mark Sieverkropp and I recorded our biggest lessons and takeaways…and finally, you get to listen in!
![The Toughies are the Teachers [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/08/The-Toughies-are-the-Teachers-1.png)
What if your toughest prospects could actually be your most beneficial? It’s true! In our recent launch, I was reminded of a maxim from the late, great Zig Ziglar: “The toughies are the teachers.” I’ll share what that means and what I learned in today’s episode.
![The Psychology of Affiliate Leaderboards [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/08/The-Psychology-of-Affiliate-Leaderboards-1.png)
Is there some sort of “secret” psychology with affiliate leaderboards? Well, yes there is. Today, I share why you shouldn’t use an auto-updating leaderboard (thanks to Will Fitzgerald for the question!) and how to get the most out of your leaderboards. I also share some of our “secret sauce” for managing them.
Should you refer other affiliates for a second tier commission? This is a question I often get, and at the heart of it is a mistaken belief that if you refer other affiliates you will be cannibalizing your own ability to make affiliate sales. In this video, I bust that myth and share several other reasons why you should refer affiliates.
![Why the DIY Mindset is Killing Your Business [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/08/Why-the-DIY-Mindset-is-Killing-Your-Business-1.png)
There’s a nearly 250-year-old book that can teach a powerful lesson about our online businesses. Crazy, right? But true. Today, Adam Smith shows us why our DIY mindset is killing our businesses.
![Behind-the-Scenes of our Recent Affiliate Launch [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/08/Behind-the-Scenes-of-our-Recent-Affiliate-Launch-1.png)
What if you could go behind-the-scenes of a successful affiliate launch? Well, you CAN in today’s episode.
One of the most profitable types of affiliate promotions you can do as an affiliate are one-on-one JV Webinars. I’m talking about where the product creator does a webinar for JUST your audience. We recently did one of these for one of our affiliates and we made more sales that we had EVER made on from a single webinar before. Watch the video below to learn 4 ways to increase YOUR sales on JV Webinars.
![You Have Not Because You ASK Not [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/08/You-Have-Not-Because-You-ASK-Not-.png)
Could there be a single reason why you aren’t experiencing more success in your business and your life? I believe there could be…and it has to do with one simple word: ASK
![Can You Make Money Promoting Cheap, Every Day Items as an Affiliate? [PODCAST]](https://www.mattmcwilliams.com/wp-content/uploads/2018/07/Can-You-Make-Money-Promoting-Cheap-Every-Day-Items-as-an-Affiliate.png)
Is it possible to make money as an affiliate when all you promote is cheap, every item (AKA commodities)? That’s the question I got from Jeannette Cobb recently…and what I answer in this episode!